Why Restaurants Should Build Their Own Online Food Delivery App

The online food delivery industry has exploded in recent years, driven by convenience, changing consumer behavior, and mobile-first technology. While third-party platforms like Uber Eats, DoorDash, and Zomato have enabled restaurants to reach more customers, they often come with high commissions, limited customer data, and reduced control over the brand experience.

That’s why more and more restaurants are choosing to build their own food delivery apps—and it’s a smart move. Here’s why:

1. Cut Out the Middleman (and the Fees)


Third-party delivery platforms often take 20% to 35% commission per order. For small and mid-sized restaurants, these fees eat into already thin profit margins.
With your own app, you eliminate these commissions and keep more revenue from each order.

2. Own the Customer Relationship


When customers order through third-party platforms, you don’t get access to their data—meaning no direct marketing, no loyalty programs, and no feedback loop.
With your own app, you can build email lists, reward loyalty, and tailor promotions directly to your audience.

3. Strengthen Your Brand Identity


Third-party apps list multiple restaurants side by side, making it hard to stand out.
With a custom app, your restaurant's branding, colors, images, and messaging shine through, giving customers a more immersive and memorable experience.

4. Offer a Personalized Experience


Custom apps allow you to create features your customers actually want—like favorites, scheduled orders, dietary filters, delivery tracking, or push notifications for discounts.
You’re in full control of the user experience and can continually optimize it.

5. Increase Customer Loyalty


Your app becomes a direct touchpoint. Offering app-only discounts, points-based reward systems, or special offers for repeat customers encourages loyalty and repeat orders—something third-party apps simply don’t incentivize.

6. Future-Proof Your Business


Trends show that consumers are shifting toward direct ordering from restaurants they trust. Having your own delivery app ensures you're not dependent on volatile third-party platforms or sudden policy changes.

7. Boost Operational Efficiency


A tailored backend system can streamline your operations, integrate with your POS, reduce errors, and give you insights into delivery times, peak hours, and customer preferences.

Check out: Top Online Food Delivery Apps in India

Ready to Build Your Own App?


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If you're seeking to create an on-demand food delivery app for a seamless online food ordering experience, GetWidget is the ideal choice.

With extensive experience catering to various business models, we guarantee top-notch development services. Our team is committed to delivering a feature-rich and user-friendly app that will exceed your expectations.

Let us help you revolutionize the food delivery industry with cutting-edge technology and unmatched expertise.

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